Jio plans to celebrate its 7th anniversary with the #7YearsOfJio campaign, highlighting its role in the digital and broader transformations in India. Leveraging social media platforms, Jio aims to reconnect with users and unique audiences, utilizing influencers, celebrities, and other strategies for broad engagement.
Reliance Jio’s #7YearsOfJio campaign celebrates their journey from 1995 to 2021, emphasizing nostalgia and human connectivity. It’s spread across Twitter, Instagram, Facebook, and YouTube, with hashtags like #7YearsOfJio. The campaign earned over 954k+ impressions, engagement, views, and reach, indicating its success in resonating with the audience.